Design System
Download the latest brand materials for quick access to what you need most.
This includes key visuals, guidelines and logos.
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Guidelines
Brand Guidelines
This document has been created to provide a practical guide to implement our brand strategy and brand system across the business.
Broker Guidelines
This document provides instructions and recommendations on effective and professional communication practices for brokers.
Wayfinding & Signage
Standards and reference for designers, operators and stakeholders involved with building Nakheel’s signage.
Our Principles
We are Bold
Progressive and forward-thinking, we are grounded in the confidence of our proven track record. We inspire with ambition and possibility, helping to shape Dubai’s future vision.
We are Elegant
We create elegant homes through timeless design and generous layouts. Thoughtful landscaping and seamless connections with nature elevate every development, offering sophistication with comfort.
We are Considered
We design with people in mind. We focus on well-being and harmony, crafting places that enrich everyday life.
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